Norm the polar bear is the son of the King of the Arctic. In his youth, he develops the ability to speak to humans, a trait shared by his Grandfather. Because of this, he is made an outcast from the other animals, only being accepted by Socrates, a wise bird, and Elizabeth, a female polar bear whom Norm is in love with.
Years later, Norm’s grandfather has disappeared and human tourists are filling the Arctic. Socrates shows Norm and three Arctic lemmings a luxury condo that has been installed on the ice. Inside this condo is Vera a representative for wealthy developer Mr. Greene. After Norm saves Vera from the avalanche, Mr Greene tells her to find an actor to play a polar bear for their campaign. Socrates convinces Norm and the three lemmings to stow away on a ship to New York City.
In the city, Norm, pretending to be an actor dressed as a bear, auditions for Mr. Greene’s commercial and is taken to dinner by Vera. Mr Greene, who realizes that Norm is a polar bear, suspects that Norm has come to free his grandfather, who Greene had captured. During a public incident involving Mr Greene trying to shoot Norm in the restaurant, Norm subdues Greene, gaining the attention of the media and heightening Greene’s approval ratings. Greene decides to hire Norm as his mascot.